Creative Producer, BETC Paris
For the last 5 years, Guillaume has been the Executive Creative Director at BETC where his role is to ensure the needs of production necessary for the Creative team, in compliance with the budget and the schedule agreed with advertisers and sales team. He is mainly dedicated to Olivier APERS, VP and Executive Creative Director.
He is his unique contact for all his production requests, on all media, from TVC to Print, Radio or Digital.
He collaborates with the creative teams from conception through completion. For any steps, he is bringing his experience to balance all decisions and to anticipate any potential impact on the production process.
Previously, he has covered all aspects of tv advertising, as post producer In Mikros Image (now The Mill Paris), or for new technologies (Beam.TV, IMD) and executive producer (Pixies Films).