FengHuang2021
CEO Partner/Executive Creative Director, FRED & FARID Shanghai
After a degree in Multimedia Design at China Nanjing University of The Art in 2002, and a Master degree in Visual Communication Design at the School of Management, Créapole in Paris in 2004, Feng began his career in various creative agencies (TBWA PARIS (Omnicom Group) in 2004 ; NEXTEO 2004 – 2005. )before joining the creative team FRED & FARID as an Art Supervisor at Marcel Paris (Publicis group) in 2005. He was in charge of Orange brands, Coca - Cola, and Delichoc, Porsche, Tencent, HP, Diesel, The North Face, l’Oreal. Eleme, Vivo, Tmall, Taobao, Club Med, Schweppes, Robam among others.
In 2007, he decided to follow Fred & Farid and became Associate Creative Director & Art Supervisor at FRED & FARID at its creation – he has been in charge of brands that include: Audi, Wrangler, Orangina, Schweppes, Société Générale, Euronews, Centre Pompidou, Oxylane, Sun, Mont Blanc, 1664, Russian Standard Vodka, Credit du Nord, Lesieur, Coraya.
In 2012, Feng Huang, the first Creative Director in a European agency coming from Mainland China, returns to his homeland with the ambition to combine his experience, his understanding of both western and Chinese culture and his multi awarded talent (Cannes Lions…). He is eager to unveil the full potential of Chinese creativity. In the same year, Feng brought FRED & FARID to Shanghai and found out the Chinese name 佛海佛瑞.
He is now working for brands such as Porsche, Tencent, HP, Diesel, The North Face, l’Oreal...just to name a few as Co-manager and executive creative director of FF Shanghai which is in the Adweek best top 10 agencies outside USA, Independent Agency of the Year at Clio Awards 2016, Cannes Lions Grand Prix, ONE SHOW Best of Category, Ad Age's International Agency of the Year, Warc Top 4 World’s Best Digital Agency, 6 times Best Agency at World Luxury Awards, 3 times Best Independent Agency of the Year at Spikes Asia, 2 times Cristal Festival Independent Agency of the Year, Campaign Asia Silver Agency…
He has won numerous prizes for Cannes Lions, Epica, One Show China, LIA, Spikes, Cristal…