Direction

Above three minutes

shots Awards 2022 winners

This category recognises commercials that demonstrate exceptional direction in commercial production - with each element involved in its construction brought together to create a perfectly formed nugget of advertising gold.

The gold award goes to...

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Extra Gum

For When It's Time

And the silver goes to...

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Procter & Gamble (P&G)

Love Leads to Good (Extended Version)

Finally, the bronze goes to...

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Microsoft Xbox

Project Magnes

Shortlisted work

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SIMI Winery

SIMI Winery

Goodness from Grit

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Remy Martin

Remy Martin

Team Up For Excellence - The Film

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OluKai

OluKai

Ocean Mother

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Microsoft Xbox

Microsoft Xbox

Unspoken

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Mexican Football Federation

Mexican Football Federation

Mario

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Description
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Judges

Davud Karbassioun [Head Judge]

Anh-Thu Le; Antonio Burnett; Ben Davies; Caio Giannella;
Charlotte Arnold; Charlotte Woodhead; Juliana Cobb; Luke Ricci;
Rodrigo Saavedra; Sandra Nam; Scott Smith

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