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Direction

From 61-seconds to three-minutes inc

shots Awards 2021 winners

This category recognises commercials that demonstrate exceptional direction in commercial production - with each element involved in its construction brought together to create a perfectly formed nugget of advertising gold. 

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The gold award goes to...

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Beats By Dre

You Love Me

And the silver goes to...

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Facebook

Born In Quarantine

Finally, the bronze goes to...

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Nike

You Can't Stop Us

Shortlisted work

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Apple

Apple

Snap

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Nike

Nike

Better | Mamba Forever

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The New York Times

The New York Times

The Truth Is Essential: Life Needs Truth

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Apple

Apple

It Already Does That

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Jeep

Jeep

Groundhog Day

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Welcome to Winona (Full Film)

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Judges

Diane McArter [Head Judge]

Stephanie Apt; Chris Capretto; Diane Jackson; Keith Jamerson; Davud Karbassioun; Samuel Kilbreth; Jill Landaker Grunes; Daniel Lobaton; Katie McCain; Lisa Mehling; Reuben Mercadal

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