Executive Creative Director, UltraSuperNew Tokyo

François began his career as a freelance graphic designer in Paris in 2005. Eying bigger briefs and free coffee, he decided to join the agency side, full time. 

Starting with Canadian agency Rethink's Copenhagen office, where he honed skills in branding and packaging, mainly, solely for liquor brands (that's Denmark for you). He joined BBDO Singapore in 2010, initially working on domestic campaigns, and moving on to large- scale integrated campaigns for the network's regional and global accounts. 

In 2015, François took on a Creative Director role at newly-formed BBDO Japan in Tokyo, tasked with injecting international perspectives into the agency's offering. In 2016, he joined digital hot shop UltraSuperNew in Tokyo, where he currently heads a multi-cultural creative team.

UltraSuperNew Tokyo